There are plenty of tools, software and platforms helping you to succeed in your business, to organize the daily work and the collaboration among the team and with counterparts.
But there is only one way to really boost your business and achieve efficiency in terms of time gained and cost reduced: it’s the automation way!
Automation, if done well, can improve and perfect all your manual tasks. In contracting, as we explained in several blog posts, can boost compliance checks, supply chain automation, and solve the hold-up problem, just to cite a few advantages.
But what about the other functions? How a company, even very small, can start the automation journey? What about the right tools? 🤔
If you are ready to change, with this blogpost, we want to help you navigate the automation opportunity in the different company functions. Let’s have a look at how to automate all the boring and repetitive tasks and leave space for what really matters to you.
Here are the 5 best automation tools you can adopt in your company
SOCIAL MEDIA AUTOMATION: Hootsuite
Hootsuite is a popular social media automation tool for marketers.
In one dashboard, you can automate social media posting across 35 different social media platforms including Instagram, Twitter, Facebook, LinkedIn, Pinterest, and YouTube. Furthermore, it allows you to view streams, track customer conversations, monitor mentions of your brand, and gain analytic reports in real-time all on the same dashboard.
The starting package is 39€ per month with a 30-day free trial, but it also includes (a more limited) free version!
EMAIL MARKETING AUTOMATION: ActiveCampaign
ActiveCampaign is an email marketing automation tool for creating sequences of emails to boost subscriber interactions, deliverability, and demographics with a lot of integrations.
It combines email marketing, marketing automation and CRM for a unique personalization across social, email and messaging.
The minimum price plan costs 13€ per month with an annual payment for 500 contacts and 125+ email templates!
CONTRACT AUTOMATION: Trakti
Trakti is the only unified platform for smart legal contracts that allows you to create and automate your contracts from creation to signature and payments.
In just one compliant platform you have access to 30+ features for editing your contracts, add variables and rules, and automating payments and signatures, with the power of the blockchain!
You can use it for HR, Legal, Sales, and procurement! Moreover, it can support both onboarding flows and bilateral and multilateral negotiations.
Pricing plans start at 69€ per month per user with a 14-day free trial for all plans! and you can obtain a discount here 🙂
MARKETING AUTOMATION: HubSpot
Hubspot is a marketing automation software for running inbound marketing campaigns, attracting your audience, and converting visitors all in one easy to use CRM platform.
It includes 4 effective hubs automatically integrated with Hubspot’s CRM: Marketing Hub, Sales Hub, Service Hub and CMS Hub. It’s definitely one of the best automation tools.
Hubspot has a free option for tracking contact activity and generating website leads. The starter pack is about 50€ per month.
PAYMENT AUTOMATION: Xero
Xero is an accounting software for small businesses. It allows you to automate invoice sending and automatic payment reminders for unpaid invoices, automatic data entry, automated financial reporting and bank connections. Xero can be integrated with hundreds of other third-party business apps.
It connects businesses with their bank accounts, accounting tools, payment services and third-party apps. Finally, this will allow you to have everything that is payment-related in one place.
Plan pricing starts at about 14€ per month with 5 bills and 20 invoices.